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Adani banks on ‘group of airports’ policy to boost NMIA

Adani Airports Holdings Ltd is placing strong emphasis on the Centre’s ‘group of airports’ policy to scale up operations at the upcoming Navi Mumbai International Airport (NMIA), which is scheduled to begin commercial services on December 25. The policy allows two or more airports in a region to be managed as a single system, enabling coordinated capacity planning, tariff alignment and smoother distribution of air traffic.

Jeet Adani, director at Adani Airports, said NMIA is not just an additional airport but a structural solution to Mumbai’s long-standing aviation constraints. Mumbai’s Chhatrapati Shivaji Maharaj International Airport (CSMIA) operates with a single runway and has been handling traffic well beyond its designed capacity, particularly during peak hours. By integrating NMIA and CSMIA under the group-of-airports framework, authorities aim to ease congestion while supporting sustained growth in passenger and cargo traffic.

One of the key elements under review is a unified tariff structure for both airports. This would ensure that airlines and passengers are not discouraged from using NMIA due to cost differences, enabling a more balanced distribution of flights. The integrated approach is also expected to help airlines plan schedules more efficiently across the two airports.

In its initial phase, NMIA will operate for limited hours with a modest number of flights, gradually expanding to round-the-clock operations. International flights are expected to follow in the later stages. The airport will also take over general aviation and business jet operations currently handled at Mumbai airport, freeing up valuable slots at CSMIA for commercial flights and improving overall safety and efficiency.

Beyond aviation, NMIA is being positioned as a major economic hub for the Mumbai Metropolitan Region. Adani Airports plans to develop commercial infrastructure around the airport, including logistics, retail and support services, which are expected to generate significant employment opportunities.

With the group-of-airports policy at its core, NMIA is envisioned as a long-term solution that will not only decongest Mumbai’s overburdened airport but also future-proof the region’s aviation growth for decades to come.

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Corporate

Adani’s new ad film turns airports into caring companions

The Adani Group has released a heartfelt new film that brings to life the idea that airports are more than terminals, in fact they are companions in every traveler’s journey. Part of the group’s #HumKarkeDikhateHain campaign, the ad tells the story of an elderly couple taking their first international trip.

Excited yet nervous, the couple relies on a handwritten note from their son to navigate the airport. When the note is misplaced, their anxiety grows. That’s when an attentive Adani Airport staff member steps in, offering assistance with mobility, guiding them through shopping and lounges, and personally escorting them to their boarding gate. The story captures small acts of care that make travel smoother and more comforting, emphasizing empathy alongside efficiency.

Gautam Adani shared the campaign’s message on X (formerly Twitter):

“We promise to open new skies, carry your dreams across horizons, and hold your hand while you soar.”

The ad was directed by acclaimed filmmaker Shoojit Sircar and conceptualized by Ogilvy India, reflecting Adani’s vision of human-centric service. It reinforces the idea that Adani Airports are not just about world-class infrastructure, but also about creating experiences where travelers feel supported and valued. The campaign tagline sums up this philosophy perfectly:

“We don’t just run world-class airports… we become companions on your journey. Adani. Hum Karke Dikhate Hain.”

The launch of this film comes ahead of the much-anticipated opening of Navi Mumbai International Airport (NMIA) on December 25. The airport is being developed under a public-private partnership, with Adani Airports holding a 74% stake and CIDCO the remaining 26%.

With this campaign, the Adani Group aims to humanize air travel, showing that even in a busy, bustling airport, travelers can expect empathy, attention, and genuine care. It’s a strategic effort to strengthen the brand’s image while connecting emotionally with passengers, highlighting that every journey, whether first or hundredth, can be supported and memorable.

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