FMCG companies in India are gradually increasing prices of daily essentials like soaps, biscuits, detergents and packaged foods as inflation and higher input costs weigh on profits.
Rising prices of raw materials, fuel and packaging are forcing firms to pass on costs to consumers through small, steady hikes or reduced discounts. In some cases, pack sizes are also being trimmed.
While demand for essentials remains steady, households are becoming more price-conscious and shifting to smaller packs. Companies are trying to balance affordability with profitability amid ongoing cost pressures.