Nothing Archives - Corporate Updates

Nothing unveils Phone 4b and RCB edition

Nothing has introduced the Phone 4b in India, bringing its signature transparent design and AI-powered features to a more affordable price segment. The new smartphone is aimed at users looking for a balance of performance, battery life and software experience without spending flagship-level money.

Starting at ₹29,999, the Phone 4b is available in two storage variants. It is powered by Qualcomm’s Snapdragon 6 Gen 4 processor, paired with 8GB RAM and up to 256GB of internal storage. The phone runs Nothing OS based on Android 16, with the company promising three years of Android updates and six years of security patches.

One of the biggest highlights for Indian buyers is the 6,000mAh battery, which is larger than the version available in several international markets. The battery supports fast charging and is designed to comfortably last through a full day of heavy use.

The Phone 4b sports a 6.77-inch AMOLED display with a 120Hz refresh rate, offering smoother scrolling, gaming and video playback. Nothing has retained its transparent rear design while introducing a new mini Glyph Bar that lights up for calls, notifications and charging updates.

The company has also added its Essential AI features, allowing users to organise notes, reminders and daily tasks more efficiently. These tools are designed to simplify everyday smartphone use rather than add unnecessary complexity.

For photography, the Phone 4b comes with a 50MP primary rear camera featuring optical image stabilisation, supported by an ultra-wide sensor. On the front, the selfie camera is designed to deliver clear photos and video calls.

Nothing says the Phone 4b is built for users who want dependable everyday performance along with a distinctive design. The smartphone will go on sale in India from July 14 through Flipkart, the company’s website and select retail stores.

With competitive pricing, long software support and a larger battery for Indian customers, the Phone 4b strengthens Nothing’s position in the country’s fast-growing mid-range smartphone market.

Also Read: Apple brings back card payments In India

Bengaluru gets Nothing’s first India flagship outlet

Consumer technology brand Nothing has strengthened its presence in India with the launch of its first flagship retail store in Bengaluru, signalling a clear shift towards offline expansion in one of its most important global markets. The store, located at Indiranagar’s 100 Feet Road, was inaugurated by co-founder and CEO Carl Pei along with India president Akis Evangelidis.

The Bengaluru outlet is the company’s second flagship store worldwide after London and has been designed as a large experiential space where customers can explore and interact with the brand’s full product ecosystem. Spread across two floors, the store allows visitors to try out Nothing smartphones, audio devices, CMF products and accessories through dedicated demo zones.

Moving beyond the traditional retail format, the space focuses on community engagement and immersive product experience. It features areas for content creation, product personalisation and merchandise, reflecting the brand’s digital-first identity and strong creator-led marketing strategy. The store’s industrial design, inspired by assembly lines, uses raw textures and bold visual elements to mirror Nothing’s transparent and minimalist product philosophy.

The opening saw enthusiastic response from fans, with long queues and strong footfall on day one. The outlet will be open to customers throughout the week, offering hands-on support, service assistance and exclusive merchandise.

India continues to be a key growth market for Nothing, both in terms of sales and manufacturing. The company has been steadily expanding its retail footprint through partners and is now investing in flagship spaces to build deeper connections with its user community. The Bengaluru launch is part of a broader global plan to open similar stores in major cities.

Also Read: Big Tech like ‘East India Company’, says Zoho’s Sridhar Vembu