Reliance Jio has launched the JioTag 2 in India, bringing a key upgrade to its Bluetooth tracker lineup: support for both Apple Find My and Google Find Hub. Priced at ₹1,249, the new Jio Bluetooth tracker is designed to help users locate everyday belongings such as keys, wallets, bags, luggage and other valuables.
The biggest attraction of the JioTag 2 is its cross-platform compatibility. Unlike earlier Jio tracking products that were designed around individual smartphone ecosystems, the new tracker can work with both Android and iPhone users. This makes it particularly useful for households where people use different smartphone platforms.
The launch comes as Bluetooth item trackers become increasingly popular among consumers looking for a simple way to recover misplaced belongings without investing in a dedicated GPS tracking device.
The JioTag 2 price in India is ₹1,249. The tracker is available in Black, Green and Red colour options, with sales beginning through online retail channels. Reports also indicate that select offers could bring the effective price down further.
At ₹1,249, Jio is positioning the device as an affordable alternative to premium Bluetooth trackers. The company is also attempting to make the product more versatile by supporting both major smartphone tracking ecosystems.
The JioTag 2 does not require a SIM card or a separate mobile data subscription. Instead, it uses Bluetooth connectivity and the wider device networks operated by Apple and Google to help locate a tagged object.
The support for Apple Find My and Google Find Hub is the defining feature of the JioTag 2.
For iPhone users, the tracker can be connected to Apple’s Find My network. Android users can use Google’s Find Hub to locate the tag. When the tracker is nearby, users can use their smartphone to locate it and activate its built-in alarm.
If the JioTag 2 is outside Bluetooth range, its location can potentially be updated when compatible devices participating in the relevant network detect the tag. This allows a misplaced item to be located even when the owner’s smartphone is not physically nearby.
This is different from GPS tracking. The JioTag 2 itself does not continuously determine its position through GPS. Instead, it depends on Bluetooth and participating devices to relay location information.
For consumers, that means the tracker is best suited to belongings that are frequently misplaced or carried around, rather than applications requiring continuous real-time location monitoring.
The new JioTag 2 features include a loud 120dB speaker that can help users locate an item when it is within Bluetooth range. Once activated through the relevant tracking service, the alarm can make it easier to find a tag hidden inside a bag, under furniture or among other belongings.
The device also supports Lost Mode, allowing users to take advantage of the broader tracking network when an item moves outside the immediate Bluetooth range.
Another useful feature is its replaceable battery. Reports indicate that the JioTag 2 can provide about one year of battery life, while the included spare battery can extend total usage to up to two years. Users can replace the battery instead of replacing the entire tracker.
The tracker also carries an IP64 rating for protection against dust and water splashes, making it suitable for everyday use with bags, luggage and other personal belongings.
The launch naturally puts the JioTag 2 vs AirTag comparison in focus. Apple’s AirTag remains closely integrated with the Apple ecosystem, while Jio’s latest tracker is attempting to appeal to a wider audience by supporting both Apple and Google networks.
The price is another major difference. At ₹1,249, JioTag 2 is positioned below Apple’s AirTag, although pricing can vary depending on offers and retailers.
The JioTag 2’s cross-platform support could therefore be particularly attractive to users who regularly switch between Android and iPhone devices or families that use a mix of both.
However, buyers should understand that neither Bluetooth trackers nor community-based finding networks are the same as GPS trackers. Their effectiveness outside Bluetooth range depends on compatible devices being available nearby.
Jio had previously introduced separate products aimed at different ecosystems, including JioTag Go for Android and JioTag Air for Apple’s Find My network. The JioTag 2 brings these capabilities together into one device.
That makes the latest launch more than a routine upgrade. For Jio, it represents an effort to remove one of the biggest inconveniences associated with Bluetooth trackers: choosing a product based on the smartphone platform being used.
For consumers, the proposition is straightforward. Attach the JioTag 2 to your keys, wallet, backpack or suitcase, connect it to your phone and use the relevant finding network when something goes missing.
With a ₹1,249 price tag, Apple Find My and Google Find Hub compatibility, a loud alarm, replaceable battery and IP64 protection, the JioTag 2 gives Indian consumers another option in the growing smart tracker and Bluetooth tracker market. Its biggest selling point, however, could be its ability to bridge the Android-iPhone divide in one affordable device.