Apple has bought Polish video‑editing software company MotionVFX, known for its plug‑ins, templates, and visual effects for Final Cut Pro. Founded in 2009 and based in Bielsko‑Biała, MotionVFX employs around 70 people. Financial terms were not disclosed.
The acquisition will integrate MotionVFX’s products and expertise into Apple’s creative software ecosystem, enhancing professional video editing tools and supporting its Creator Studio offerings.
The move also positions Apple to better compete with rivals like Adobe. MotionVFX expressed excitement about joining Apple and continuing to develop advanced visual‑effects solutions for video creators.